Floating is a plan too.
Streetwear from Amsterdam, fronted by Rocco The Otter. He knows how to float, who to protect, and when to simply lie down.
Not a brand like the rest. Just unbothered.
You choose what goes on it. Filter by mood: chill, ego, love (not), broke or drama.
Rocco is our face, our story and proof that floating is a plan too.
Everything is made to order for you. No overproduction, no piles in a warehouse.
Take two or more pieces and you automatically get a discount. Floating together is cheaper.
Your piece, your words.
- 1Pick your piece
Hoodie, tee, cap or beanie. For men, women and kids.
- 2Pick colour and slogan
More than 58 slogans, filtered by mood.
- 3We make it for you
Made to order and at your door in about a week and a half.
How are you feeling today?
Featured
Which slogan should drop next?
A new slogan joins the collection every month. You vote, the raft decides.
De Rivier
Give a little unbothered.
Not sure which slogan suits them? Give a gift card and let them choose. It arrives straight away by email and is valid for 2 years.

Meet Rocco.
Rocco is our mascot: an otter from the Amsterdam canals, with sunglasses, a favourite rock and zero hurry. He would rather float than run, holds on to his friends when the current picks up, and eats lunch on his belly.
Otterly Unbothered is for anyone who takes life the same way. Every piece is made to order, just for you. No piles in a warehouse, no overproduction.
Join the raft.
Frequently asked questions
How does the pre-order work?
The shop goes live soon. Until then you can reserve your favourite pieces: choose colour, size and slogan, and leave your name and email. You don’t pay anything yet. As soon as the shop is live, you’re the first to get a payment link with 10% off. Your order is only final once you pay.
When will I get my order?
Everything is made to order for you. Allow 2 to 5 working days for production plus 3 to 5 working days for shipping. You usually have your order within about a week and a half.
How much is shipping?
Within the Netherlands €6.95, free on orders over €75. A gift card arrives by email with no shipping costs.
Can I exchange or return?
Yes, you have 30 days to return. Send the piece back unworn and unwashed and you get your money back. Return shipping is paid by you, unless something is wrong with your order.
How can I pay?
With iDEAL, credit card, Apple Pay, Google Pay or pay later with Klarna.
Which size should I get?
Every product has a size guide below the size options. Not sure? Send us a message and we’ll help.
How does the Raft Deal work?
Take two or more pieces from the ready-to-order collection and you automatically get 15% off those pieces. You see the discount in your bag right away.
How does the gift card work?
Choose an amount and you receive the gift card by email. The recipient can use it for anything in the shop for 2 years.
How do I get in touch?
Email info@otterlyunbothered.nl or send a DM on Instagram or TikTok. We reply within 1 to 2 working days.